Privacy Policy
H.Y.E., Llc. (“we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and secure Personal Information about you through www.feelthehye.com, along with our related websites, networks, applications, mobile applications, our electronic communications, including email and text messages, and other services provided by us (collectively, the “Service”). By using the Service, you consent to the processing of your Personal Information as set forth in this Privacy Policy, now and as amended by us.
Personal Information
In this Privacy Policy, “Personal Information” refers to any information about an identifiable individual and any information that is linked to an identifiable individual. In some jurisdictions, business contact information and/or employee information may be included in the definition of Personal Information.
Information We Collect
We collect Personal Information from and about users of the Service in a variety of ways. This includes:
Information You Provide. We collect Personal Information you provide when you use the Service or otherwise communicate with us. If you register an account with us, we will collect the information you provide, such as your name, screen name, Instagram handle, birthday, location, email address, and phone number. We will also collect any Personal Information you submit through your use of the Service. For example, the information you provide can include your messaging history and any information included in your messages via the Service. We may also collect Personal Information through your communications with our customer-support team.
Device and Usage Information. Like most online services, we automatically receive standard technical information when you interact with our Service, which may constitute Personal Information, including browser and device information such as unique device identifiers, mobile phone carrier, internet protocol (IP) addresses (which may identify your general geographic location), browser types, and the date and time of your interactions. We also receive information about your interactions with our Service, such as which website pages you visited and how much time was spent on the page.
We may collect this information using cookies or similar technologies. Cookies are pieces of information that are stored by your browser on the hard drive or memory of your device. Cookies enable us to personalize your experience on the Service, maintain a persistent session, passively collect demographic information, and monitor advertisements and other activities. Our Service may use different kinds of cookies and other types of local storage (such as browser-based or plugin-based local storage).
How We Use Your Information
We use Personal Information in a variety of ways to provide our Service and to operate our business, including the following:
Service Related Usage. We use the Personal Information we collect about and from you for a number of purposes, including: providing and supporting the Service, analyzing how you use the Service, and better tailoring features. We may also track what online audio, visual, and audiovisual content has been viewed or otherwise consumed on an aggregate basis or by an individual user. By viewing videos via the Service, you agree we can track your video viewing history.
Communications. We use your Personal Information to communicate with you for Service-related purposes. For example, we may send email to the email address you provide to us or text messages, to verify your account and for informational and operational purposes, such as account management, customer service, system maintenance, and other Service-related purposes.
Improve our Service. We use the Personal Information that we collect (i) to understand and analyze usage trends and preferences; (ii) to monitor and analyze the effectiveness of our Service; and (iii) to improve our Service and develop new products, services, features, and functionality.
Marketing. As permitted by applicable law, we may use Personal Information we obtain about you for marketing purposes, such as providing you with promotional materials that may be useful, relevant, valuable or otherwise of interest to you, or providing your information to third parties so that they may send you promotional materials. Where required under applicable law, we’ll obtain your prior opt-in consent to (i) send you electronic marketing communications or (ii) share your information with third parties for marketing purposes.
How We Share Your Information
We may share, transfer, or disclose your Personal Information, if you consent to us doing so, which consent may be express or implied as required in the circumstances, as well as in the following circumstances:
Comply with Legal Requirements. We may disclose your Personal Information as we believe to be necessary or appropriate to: (i) comply with applicable law and legal processes; (ii) respond to requests from public and government authorities, including public and government authorities outside your country of residence; (iii) enforce our Terms of Service; (iv) protect our rights, privacy, safety, or property, and/or that of our affiliates, you or others; and (v) allow us to pursue available remedies or limit the damages that we may sustain.
Corporate Transactions. We reserve the right to transfer your Personal Information to service providers, advisors, potential transactional partners, or other third parties who are subject to confidentiality obligations in connection with the consideration, negotiation, or completion of a corporate transaction in which we are acquired by or merged with another company or we sell, liquidate, or transfer all or a portion of our assets.
Aggregate, De-Identified Information. We may use your Personal Information to create aggregate or statistical information that does not directly identify a specific person, and we may share that information. For example, we may share anonymous and aggregated reports and information on user demographics and traffic patterns with third parties. This aggregated information does not constitute Personal Information or identify any individuals.
Information Security
We take steps in an effort to treat your information securely and in accordance with this Privacy Policy. Unfortunately, the Internet cannot be guaranteed to be 100% secure, and we cannot ensure or warrant the security of any information you provide to us. We do not accept liability for unintentional disclosure.
Payment Information
We use third parties to process payment. Currently, we use Stripe, Inc. and/or PayPal, Inc. to process all payments made via the Service. These third parties handle any payment card information and other information you provide to them in accordance with their privacy policy. By making any payments via the Service, you authorize us to provide your payment card information to third party sites. We also share information with other third parties who provide services to us, such as hosting, analytics, web site management, information technology, and other similar service providers.
International Users
The Service based in the United States, with our servers and offices headquartered in the United States. We make no representation that the Service is appropriate or available for use outside of the United States. Access to the Service from countries or territories or by individuals where such access is illegal is prohibited. If you are visiting our website from the European Union (“EU”) or other regions with laws governing data collection and use, then please note that you are agreeing to the transfer of your Personal Information to the United States and processing globally. Accordingly, your Personal Information may be made available to law enforcement agencies in the United States under a court order or other applicable law. By providing your information to the website, you consent to any transfer and processing in accordance with this Privacy Policy.
EU Users. If you are in the EU, you have certain additional rights and protections under the law regarding the collection and processing of your personal data.
Legal Basis for Processing. If you are in the EU, we will collect and process your personal data:
To perform our responsibilities under our contract with you;
When we have a legitimate interest in collecting and processing your personal data in order for us to run a successful commercial organization;
Where you have given your consent – please note that you can withdraw your consent at any time by emailing meredith@feelthehye.com; or
To comply with our legal or regulatory obligations.
Your Choices
If you do not want the Service to collect information through the use of cookies, your browser may allow you to be notified when you receive certain types of cookies and restrict or disable certain cookies. Each browser is different, so you should check your browser’s “Help” menu to learn how to change your cookie preferences. Please be aware that if you disable or reject cookies, some features may not work properly.
If you would like to: access, correct, amend or delete any personal information We have about you, register a complaint, or simply want more information contact meredith@feelthehye.com
Privacy Policy Updates
We may update this Privacy Policy from time to time. If we make any changes, we will notify you by revising the “Effective Date” at the top of this Privacy Policy. If we make any revisions that materially change the ways in which we use or share Personal Information previously collected from you through the Service, we will give you the opportunity to consent to such changes before applying them to that information.